Satellite Media Tours

A very cost effective PR tool, SMTs connect a spokesperson with news stations across the country. Stories can achieve nationwide exposure in only a few hours. Generally consisting of spokesperson interviews or product demos, SMTs usually take place in a studio but can be done remotely from virtually any location.

SMTs can be sponsored by a single client or conducted as a CO-OP, where 3-4 complimentary, but noncompetitive products are featured.

DBA Productions will help you decide what type of SMT gets you the best results. We handle every aspect of the tour, from securing interviews to all production and distribution needs. And when it's done we provide segment tracking and a final report detailing the success of the event.

Recent SMT Highlights Include:
• "New DVD Releases with Robert Osborne" (Amazon.com)
  Robert Osborne, Turner Classic Movies host and Hollywood Reporter columnist, highlights the hottest new DVD releases. He discusses the special bonus features included with each title and the convenience of buying on-line.

• Kelly Rowland launches her solo album Simply Deep (Sony Records)
  Kelly Rowland of Destiny's Child kicked off her solo career with her album, Simply Deep. Kelly talked about the new album, and what it was like recording without her band mates by her side.

• Penn & Teller debut their new series BULLS**T (Showtime)
  Eccentric magicians Penn & Teller discussed their new reality series that debunks many of today's "suspect" industries and to expose those making false claims. Targets include, talking to the dead, alternative medicine and even bottled water.

• "75 Years of Oscar - The Official History of the Academy Awards" (Academy of Motion Picture Arts and Sciences)
  "75 Years of Oscar," by author Robert Osborne is one of the most comprehensive books ever written on the Academy Awards. We worked closely with the Academy to promote the current edition of the book. We also worked on the "65 Years" and "75 Years" editions. For the past 8 years we have worked with Robert Osborne to promote Turner Classic Movies annual "31 Days Of Oscar," programming event.

• "ExploraVision - Live From the Nation's Capitol" (Toshiba/NSTA)
  This annual SMT features winning teams from the ExploraVision science contest, one of the world's largest K-12 competitions. Stations talks directly with their local winning team while they are in Washington, D.C. during the awards. Special guests on hand have included: Bill Nye the Science Guy, David Heil of Newton's Apple and Paul Zaloom of Beakman's World.

• "High Tech Gadgets" with Maxim Editor, Alex Porter (CO-OP)
  This on-going segment has covered the hottest new consumer electronics for summer, back-to-school, holiday gifts and more. Alex brings combines his entertaining on-air style with real news on the latest technology everyone will want.

• "Style and Beauty Trends" with Trend Expert Alison Deyette (CO-OP)
  Another on-going segment featuring Stylebakery.com founder and Fine Living Network host Alison Deyette. Alison showcases the latest trends and provides great tips on style, fashion and beauty.

• "Perfect Host, Perfect Guest" with Karen Duffy (CO-OP)
  For many people parties create undue stress. TV personality Karen Duffy guided viewers through proper party etiquette and gave tips to ensure your party throwing and going is always a complete success.

• "The Latest Lingerie Fashions" with Style Expert Judy Gordon (Sara Lee)
  Style expert and Today Show contributor Judy Gordon showed off some of the hottest trends in new lingerie. From new advancements to the latest styles, Judy showed why a woman who feels good on the inside, also looks great on the outside.

  Past SMT Higlights Include:

• "The Launch of DVD" (Toshiba)
  Live from the show floor of the annual Consumer Electronics Show in Las Vegas, Steve Nickerson and Craig Eggers of Toshiba discussed the development of DVD and what it meant to the home video lover. This 1996 SMT provided some of the first news on this exciting format, straight from one of the technology's primary developers.

• "On Court with Top Women's Tennis Stars" (WTA TOUR)
  Live from center court at the LaCosta Resort and Spa -- Martina Hingis, Venus Williams, Amanda Coetzer, Gigi Fernandez and Lindsay Davenport talked about their careers and why the San Diego tournament is one of the most prestigious stops on the WTA TOUR.

• "Giving the Gift of Fire Safety" (CairnsIRIS)
  Philanthropist and former fire fighter Rob Dixon who donated $2.5 million in new fire helmets, showed a breakthrough thermal imaging technology that helps firefighters locate people trapped in a fire as well as protect their own lives during fire crises.

• "How To Make Your Own CDs" with Technology Expert Corey Greenberg (CO-OP)
  When CD burning was at its earliest stage, technology expert and current Today Show technology editor Corey Greenberg, showed viewers the benefits of CD recording and just how easy it was to do.